Gaus Architekten and Hochburg win the German Brand Award

The German Brand Award 2024 was celebrated on July 11, 2024, and we were honored twice for our rebranding: as "Winner" in the Excellent Brands: Building & Elements category and with a "Special Mention" in the Excellent Brands: Corporate Brand of the Year category.

The jury praised our rebranding with the following words: "Gaus Architekten has outdone itself with the rebranding and completed an impressive transformation. With a One Brand Strategy that not only anticipates the company's vision but also creates a strong pull effect, Gaus has decisively sharpened its positioning in the market. The redesign of the logo, which now reflects the essence of architecture - designing spaces within spaces - embodies determination, clarity and emotionality. This commitment to brand excellence, coupled with a deep loyalty to its roots, is exemplary in the industry and puts the brand on an international stage."

We were delighted to receive two awards. We are particularly proud of our Team and the collaboration with Hochburg, which contributed significantly to our success. The commitment and creativity of everyone involved paid off and was rightly recognized. Just before the weekend, this was celebrated at Hochburg with a well-deserved after-work beer.

As part of our rebranding process, we established the "Gaus Red" sub-brand to further strengthen our position as a specialist in the field of fire department architecture. Under this label, we presented significant blue-light commissions in the "EINSEINSZWEI" exhibition, which are far more than just garages for big red cars and protective clothing. Our versatile buildings show how functional architecture can be implemented aesthetically and innovatively.

The "EINSEINSZWEI" exhibition showcased impressive fire department projects and was on display at the Raumgalerie, Ludwigstraße 73, Stuttgart-West, until July 27, 2024. Many interested visitors took the opportunity to get an idea of our work and be inspired by our architecture.

We would like to thank all participants and visitors for their interest and positive response. Our successes and the "EINSEINSZWEI" exhibition have once again shown how important and valuable well thought-out architecture is for society and building culture. We look forward to future projects and further exciting events.